When you have a website, the biggest challenge you can have is not just the maintenance. Don’t get me wrong, maintaining a website is also huge work but this can be done every now and then. The most important part of owning a website is to get the right traffic. This means that you need people to know your website exists or else your online business will not succeed. Getting traffic on your website will give you lots of opportunities. Getting the right traffic also means getting potential customers. It can also help you get the leverage you need among search engines. So it is important that you know how to direct people to your website.
How can you increase traffic to your website?
I have read many articles that offer different steps and tips on how you can direct traffic to your site. Though they are all important and that each of them plays an important role, you really don’t have to do everything. All you need is to pick some techniques that actually work and apply these techniques to your website. Here are some SEO tips that I consider important if you want to generate traffic to your website:
- You need to Write Articles with Heightened and Quality Contents – if you are new to online business, the first thing you need to do to gain traffic to your site is to put quality contents on your website. The more unique and the high quality your content is, the more traffic you can get. This means that you need to publish several articles/content on your website not just once but on many occasions. However, it will depend on how much you can do for your website. Keep in mind to find the right keywords you want to use before you write your content. Finding the right keyword will play an important role in targeting traffic to your site. So be sure to find something that is relevant to your products and services before you write your content.
- You need to keep your website updated at all times - this means you have to go with the latest trend. Put useful information such as articles related to your niche. Create articles that are useful to your readers and keep them updated. If you don’t like making articles or that you don’t have time to, you can always outsource for writers. But keep in mind to always include a work of your own. Since you are the website owner, who knows better about your business than yourself? Make sure that the writers you hire can also grasp the idea of what you want and how you want things to work out. You can also put videos that are relevant to your site and products. If you can, you can also make your own video and place it on your website.
- Dare to share among social networks – these days, almost everyone is using social networks like Facebook, Twitter, Google+ and the likes. You may sometimes notice that people share all kinds of information on these sites, from links to videos; the social network people are exploring all possibilities to exchange information. Start a fan page on Facebook and promote your site among friends. If you have a Twitter account, tweet about it. Some people use these tools to create links back to their website. This is also a good way to spread information that your site exists. So if you think that your site has enough information that is worth sharing, then make your presence known in these social networks.
- Do advertise and campaign for your Website –this is probably one of the oldest techniques that you can do to improve traffic to your website. In fact, there are many ways in which you can advertise your website. If you have the money, use pay per click however, before you do this, make sure that you know how much money you are willing to put on this type of advertisement. You can also submit articles on e-zines and include your website’s name, information and address at the bottom of each articles. But if you want to do this advertisement the old fashion way, you can always set up for bulletin boards, newspapers, brochures and anything that people may see and read. This is also a good way to introduce your website to people who are not always online. If you are targeting people online then start an online forum, this is also a good way to get people’s attention and share with them your services and products. Post comments on blogs related to your website too. Leave an interesting comment and post your website’s URL at the end of each comment. This can also work if the person reading your comments finds your answers interesting.
Of course, the most important thing you need is patience. Keep in mind that becoming number one on search engines take time and a lot of traffic to become known. So you need all the patience you can as you keep track of your website’s improvement.