Pinterest has been gaining millions of users in the last two years. Due to its increasing popularity, many have already decided to use it for their benefit. If you are already using Facebook and Twitter to increase to promote your company or private retails and services, you might also want to try using Pinterest. Optimizing SEO in Pinterest is relatively easy. Just follow these simple tips:
1. Pin quality and unique images.
The main reason why Pinterest is gaining many users is because of unique feature which allows users to share and organize images. Using this to your advantage, post images of your merchandise. Make sure that they are unique and quality photographed in order to catch the attention of the audience.
After posting images, be sure to edit the description by typing creative and striking keywords. Don’t write too long keywords or the audience might get too tired to read them. Lastly, don’t forget to include the name of the company, URL and other important keywords.
2. Categorize your pins.
Be sure to organize each of your pinned images under creatively named pinboards. The title of your pinboards must be striking and must give a clear idea of their contents. You must also categorize your pinboards carefully. Categorizing pinboards means that you assign your pinboards under the categories given by Pinterest. Example, you can categorize your pinboards under Art, Architecture, Hair and Beauty, Celebrities, Home Decors and many others. If you fail to categorize your pinboards correctly, you have less chance of being found by users once they choose to browse the site by category.
Furthermore, create as many pinboards as you can. The more pinboards you create, the more your profile will get chances of getting fetched by search engine spiders.
3. Connect with other platforms.
Pinterest allows users to connect their profiles with other online platforms such as Facebook and Twitter. When you connect your accounts with other sites, your Pinterest activity will be automatically shown in your other profiles. Not only are you able to update your Pinterest account, you are also able to give notifications to your viewers across other websites. When your viewers see your Pintrerest activities, they might want to visit your Pinterest website which in turn will increase your ranking. In addition, the more notifications about your product are spread all over the web, the higher your chance in becoming viral.
4. Increase your followers.
When you are already done with pinning quality and unique images, and you have already organized and categorized them, the next thing for you to do is to increase your followers. The more creative and attractive your pins are, the more likely you’ll get followers. When a user follows you, they will automatically get notifications of your new posts. And when they share them with their friends, you may again gain more viewers and followers. The more the followers and the repins, the further and the faster the spread of your Pinterest account will be.