There are a lot of things that people of today’s generation are now capable of doing that people of past generations could only dream of. One of these things is to connect with people from opposite sides of the world without having to actually go there. This is one of the many improvements brought to life by technology, and is one of the biggest uses for social networks.
Once you create your own account on social networking sites, you are instantly entitled to doing things such as promote your songs if you’re a singer, promote your products if you’re selling stuff, invite people (not only those you have contact details of) to public events, and so on. The things you can do using social networks are almost endless. You might notice though that social networks almost always employ relatively high levels of security measures. Of course, these would pale in comparison to what the White House or other government agencies have to offer; but still, they are there for a reason.
Along with the man things you can do with social networks are the many bad ways you can use them for. It is completely natural that some people are have malicious minds and are inclined to do malicious acts using whatever means they can, and social networks are no exception.
One of the things that security on social networks protect you from is identity theft, also known as identity fraud or impersonation. A reasonable portion of the population that uses social media regularly are unaware of what could happen the personal information they willingly post on their social network profiles. Some ill-minded perpetrators take advantage of such ignorance however to their own gain. Simply put, they steal these identities made available in the open, especially those of people who have significantly higher stature in the society or are wealthy. They use these identities to commit various crimes, usually to gain access to resources
Even to innocent, young individuals who have a social-network-life, bad things could happen via social networks. This, among other places over the internet, is where young people get bullied. Whatever happens on social networks are, more often than not, happening behind the backs of parents, and for whatever reason kids don’t really talk about how much they get bullied. Cyber bullying has led to suicides and psychological damages to those who got the worse kind. While bullies think they’re merely separating the weird kids from the “normal” ones, little do they know just how much damage they’re actually doing to those they bully.
These are the reasons why social networks employ several security measures. Social networks such as Facebook have blocking features to allow users to keep people who keep bullying them away. Also, the likes of Google+ and Facebook, among others, have security features that allow users to be informed when suspicious attempts to log in to their accounts have been made. These are also some of the reasons why various social networking sites take measures against spamming, as these are sometimes the means by which identity thieves get a hold of your information.
Social networks are great avenues to meet and greet people, or even to set up a business for starters. However, as with other things, malicious people are bound to use it for their own gain. So if you think the security measures social networks employ are nothing but annoying, think again. They actually protect you from attacks of cyber bullies and cyber thieves, among other things.